SEO NEWS

What is Google Adwords?

Name of the Google pay per click program. The Adwords advertisements appear in the top two positions above the natural listings and in boxes on the right side of the page. Google Adwords are visible in Google as well as their partner sites including AOL and AskJeeves. If “content match” is activated the ads will also show up next to magazine articles and other pages throughout the web.

With Google AdWords you can create and display ads for your company, quickly and easily. Post your ads on Google and our advertising network, whatever your budget, you only pay if people click your ads.

AdWords ads appear alongside search results when a user searches on Google using one of your keywords. Ads appear under "Sponsored Links" in the sidebar of the search page or above the free search results. In this way, your advertising will be aimed at an audience already interested in your business. You can also post their ads on Web sites to display the Google network growth. And you can select the locations in the network display exactly where you want to display or you can let the role of contextual targeting your keywords relate to the content of web sites.

You can choose from a variety of formats for your ads (eg ads, text and video) and easily monitor their performance through the reports available in your account.

With AdWords there is no minimum monthly charge, only one activation fee symbolic. Learn more about the cost of advertising with Google AdWords.

For more information about Google AdWords or to begin creating ads, visit the AdWords homepage

Google Adsence

What is Google Adsense?
An advertising and money-making program run by Google where website owners can show Google ads on their site and generate revenue based on the Pay Per Click model. The website owner gets a percentage of the PPC revenue generated by clicks from their site.

Google AdsenseGoogle AdSenseis a Google service for which the webmaster inserts a website text-based, images or video ads, called AdWords into their website, and get money for each 'click' that visitors click on the ad. This is a Adsense and if you want to put your adds in others websites through google, it will be called Google Adwords.

How to work with Adsense?Operation is very simple. The webmaster inserts a JavaScript code that calls a Google server. This server analyzes the page where you insert the code and, depending on the contents therein, generates a code that displays a series of ads for companies that are related to the theme of the page.

In this way, you get the 'clickthrough rate' (the percentage of visitors who click the link) is higher, since readers are more interested in the topic. Thus, the benefits are greater for the webmaster.

Moreover, the formats of the ads are highly customizable, both in color and size. Even you can prevent ads from your competitors web sites appearing in this advertisement posted.

What I need to participate in the service Adsense?: Only need to be the administrator of a website and make a request to the Google team. That yes, Google has some very clear rules with the quality of the websites, not to insert AdSense on pages that have pop-ups or dialers, for example.

Once your site has been accepted, you can start inserting advertising in minutes. However, it may be that the ads are not visible for a few hours since the Google ad server have to crawl your site.

How much money will I make?Google does not provide any amount of money for each 'click', varies with each advertiser, and it is Google that decides this amount. However, in every moment you can see how much money you're winning.

Google sends a check to your home at the end of each month provided you earn more than $ 100. Anyway, the end of each year sends you a check for whatever amount of money you'd be.

Can you insert AdSense on pages in another language?Of course. Check out this article in which Google announced the start of the AdSense program in Spanish, Arabic or another language.How do I know which type of ads to insert on my website?

Insert the URL of your website and see the result